Sakthi Masala Homepreneur Awards – Suyasakthi virudhugal 2024 an initiative by Brand Avatar

Season 7 with tremendous response of over 2500 applications

Jury Interview for shortlisted candidates from across Tamil Nadu

Homepreneur Awards 2024 – ‘Suyasakthi Virudhugal’ 2024, a platform providing recognition for women engaged in home-based ventures in the country. It is an initiative by Brand Avatar, an integrated marketing communications and brand & event management solutions company. After 6 hugely successful seasons, Sakthi Masala Homepreneur Awards 7th Season received a tremendous response of more than 2500+ valid Applications from home based business women from across Tamil Nadu. Out of which 800 applications from 60+ regions & cities including Chennai, Coimbatore, Madurai, Pondicherry, Sivakasi, Theni etc. were shortlisted based on their inspirational stories, challenges they faced and solved, business model, products etc.

About Sakthi Masala Homepreneur Awards – Suyasakthi virudhugal: First of Its kind, honest and transparent, this is a unique Platform for recognizing women who have chosen to pursue their passion through entrepreneurship from home.

A social initiative by Brand Avatar, Sakthi Masala Homepreneur Awards – Suyasakthi virudhugal has been successfully running for 6 years with more than 10000+ applications received from women across Tamil Nadu so far. More than 400+ women have been awarded as winners creating a positive impact transforming them from just homepreneurs to business entrepreneurs through mentorship, grants etc.

Talking about the award, Mr. Hemachandran, Founder & CEO, Brand Avatar, said, “Sakthi Masala Homepreneur Awards has become the benchmark for home based business women to win, and it has been the only platform that has brought to light the unsung heroes of the entrepreneurship ecosystem who are doing great things from their homes. The response to season 7 was overwhelming and Homepreneurs are visibly excited and looking forwards. So are we.”

Shortlisted Candidates Jury interview process is happening on 20th and 21st July at Hotel Savera (9.30 am to 5.30 pm both days)

Student Edition: HOMEPRENEUR – STUDENT EDITION is an initiative of Sakthi Masala Homepreneur Awards to recognize and motivate college-going students who are into the field of entrepreneurship. It seeks to enable and provide a platform for them to share their entrepreneurial ideas, and how they intend to start, execute and scale up. The most feasible and realistic ideas with clarity will be recognized and awarded. Any college-going woman student/ group is eligible to apply

Process: Homepreneurs from across TN & outside India register across 13 categories where they share their details on how they started, grew & sustained their businesses. Post registration, close to 800 homepreneurs have been shortlisted for the jury interview round where the jury members will interact directly with the selected homepreneurs & assess their progress. 1 winner is selected from each category.

The winners are announced & recognised at the main event scheduled on August 11th at Lady Auditorium in Chennai where eminent personalities from industries & the media attend the event to witness the extraordinary stories of the Homepreneurs.

For more details: www.homepreneurawards.com

Homepreneur Entrepreneur Award is unique in the sense that it honors home-based business women, instead of corporate talents. It has become a benchmark event among the women community pursuing business from home seeking to participate & win the recognition.

Any woman earning through homepreneurship, was eligible to apply for the award under the following categories:
Arts & Culture, Beauty & Wellness, Digital Homepreneur, Education & Literature, Food &
Beverages, Healthcare, Environment, Agriculture, Social Welfare & NGO, Home Retail & Professional, Sports & Fitness, Media & Entertainment, NRI

Jury Interview: On 20th July and 21st July, our proud jury members will meet all of them category-wise at Hotel Savera from 10.30 am to 5.30 pm (both days).

The title sponsor for this edition is Sakthi Masala; powered by SSVM Institutions; associate sponsors Lakshmi Ceramics, Vidiem, Mayavaram Chits & Shero Mindset. Trusted Home Partner as DAC Developers. This is an initiative by Brand Avatar.

Annexure: Jury members

Aruna Subramaniam
Management Consultant & Trustee – Bhoomika Trust

Akhila Rajeshwar
Executive Director, TiE Chennai

Brindha Sivakumar
Managing Director, Tanvi’s Jewellery, playback singer and voice actor

Krithika Radhakrishnan
CEO Arkay Productions, Arkay cravings & Richyumm Bakes

Lakshmi Ravichander
Co-Founder – Event Art; Managing Partner – Albuquerque Records

Latha Rajan
Co-Founder, Ma Foi Group

Dr. Manimekalai Mohan
Founder, SSVM Institutions, Coimbatore

Meena Chabbria
Founder – Shero Mindset

Nina Reddy
Managing Director, Savera Hotel

Prasanna Vasanadu
Founder & CEO, VR Derma Pvt. Ltd.

Poornima Ramaswamy
National Award-winning Designer, Stylist & Entrepreneur

Raji Raju
Entrepreneur & Angel Investor

Dr. Preethaa Ganesh
Vice President, Vels Group of Institutions

Radha Sanjeev
Chief Operations Officer, Glosel Group

Ravoofa H.K
Media Mason

Dr Saranya T. Jaikumar
Educational Psychologist

Dr. Saundarya Rajesh
Founder – President,
Avtar Group

Shylaja Chetlur
Actor & Entrepreneur – Shylaar Productions

Swarnamugi Raghupathy
Chairman & Managing Director – ENEXIO Power Cooling Solutions Pvt. Ltd.

Sushila Ravindranath
Senior Journalist

Veena Kumaravel
Co-Founder, Naturals Salon

Dr Farhana Suhail
Influencer & founder – New to Chennai

Sweta Ravi
Co-founder – RNR Biriyani

Amudhavalli Ranganathan
Director – New Initiatives & E Commerce, CavinKare

Aruna Guhan
Partner & Creative Director, AVM Productions

V.P. Rajini Reddy
Director, Swarnabhoomi Academic Institutions (SAI)

Dr Srinisha Maran
Chairperson – Bharath University & Sree Balaji Medical College

Jayasree Vummidi
Managing Director The Lotus Group, Correspondent GRT School

Dr Vimalarani Britto
Entrepreneur, Educationalist, Social Reformer

Rinku Mecheri
Founder – Chennai Volunteers; Director – Giving Matters Foundation

Rathna Sivaraman
Entrepreneur & Media Personality

Shiny Surendran
Accredited Sports Dietician IOC & SDA

Dr Madhu Saran
Founder – River NGO

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